Wednesday, March 5, 2008

Can't turn your back on this

That cool bear badge above is free-for-the-downloading. To get yours, all you have to do is fill out your name, postal and email addresses and click to send a message to your senators to support the Climate Security Act. The National Wildlife Federation, who has so skillfully used premiums and freemiums to drive membership on the postal front, found a nifty way to garner support online… e-miums. Makes sense. If premiums and freemiums work, why not e-miums?

Labels: badge, e-miums