Monday, June 23, 2008
Cool new look for HVDMA

The Hudson Valley DMA has a
new brochure. Great copy and the layout and artwork is wonderful. Even has current photos of attendees to events. Sounds like I'm promoting? Well I am, since a lot of hard work by RMI's Becky Terhaar and Hillary Taylor went into this little baby.
It will make you want to join twice!!!!
Labels: employees, HVDMA
Wednesday, October 3, 2007
A wealth of great ideas
The
Hudson Valley DMA held it's Meet the Master program today. It's special guest was Kelly Browning, Executive Vice President and COO of
The American Institute for Cancer Research. He spoke on many various topics of great interest. Initiatives the
DMA is involved with as they pertain to advancing benefits for members and legislation. How the Internet can impact non profits. How to make sure your offer slices through mailbox "clutter". An hour's worth of ideas seemed like five minutes.
I always like to leave these sessions feeling like I took at least one thing away that I can either use or share with others. This was just one of the many that were noted: If the Hudson Valley
DMA, or any other local or regional chapter, organized a special meeting and invited their Congressperson or Senators to the event this would be the best forum to, one on one, give legislators a better understanding of our industry and how many constituents we represent in their own home state. There are enough local
DMA members in the
HVDMA where sponsorships would be a viable avenue to look at for this type of an event. I thought it was worth a second thought.
Labels: fundraising, HVDMA, legislation, nonprofit