Thursday, November 19, 2009

2010 Fundraising Results - Creeping optimism

The blog, The Agitator, sent out a survey to non-profits a few weeks ago to gauge what fundraisers plans are for 2010. Today, they shared their results:

The broad question was asked: "Looking ahead, do you expect to raise more money in 2010 than in 2009?51% expect to raise more money in 2010; 40% about the same; 9% less

20% of the respondents feel bullish about 2010 and plan to ramp up their fundraising appeals; 56% think the yield will be modest.
Those who thought they would raise more money were then asked how they expect their fundraising efforts to improve...62% expect to have better prospecting results while 63% thoguth their major gifts program would improve.
235 fundraisers participate in the survey and if half feel they are going to raise more money than in 2009; then I'm all for creeping optimism.

Labels: nonprofit