Thursday, March 12, 2009
Time Inc. launches PeoplePets.com
In the Ides of the superstar blog
ICanHazCheeseburger.com it makes sense that Time Inc. would capitalize on a new wave of pet audiences and launch
PeoplePets.com. Plus they've done it incredibly well...
What makes this site so great is that it's fun. There are plenty of products on the market already that cater to providing information about pet care, but what this site does is it lets the reader engage with the site and its community, almost as a form of recreation. Users can post pictures about their pets, answer polls, enter contests, give their opinion, pick up on pet trends and more.
I don't even own a pet right now (sadly) and I like it! ...And apparently, so do the advertisers.
Labels: client
0 Comments:
<< Home
