Thursday, February 12, 2009

Hillary Taylor enlightens us on Package Inserts

RMI's own "PIP Princess", Hillary Taylor, wrote an article that made it into DM News on February 2nd. It's a nice concise piece with some food for thought about testing out-of-the-box ideas for insert media success. Definitely worth the read.

Labels: employees, insert media

posted by becky terhaar at 10:06 AM   0 comments

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