Easter Seals, among other nonprofit organizations, is participating in America’s Giving Challenge; an online challenge for charities to see how many unique donors they can attract using new and inventive online tools. The challenge, co-sponsored by Parade Magazine and The Case Foundation, will award $50,000 to the top eight charities with the most unique donors. The idea is for the charities' supporters to attach a charity badge (or fundraising widget) to their e-mail, blog, website or MySpace page. The challenge does not focus on how much money is raised but by how many unique donors they can attract from December 13th, 2007 until January 31st, 2008. What a great way for charitable organizations to utilize the internet for fundraising.

Check out Easter Seals' fundraising page to see how you can help, or simply make a donation here.