Wednesday, October 3, 2007

A wealth of great ideas

The Hudson Valley DMA held it's Meet the Master program today. It's special guest was Kelly Browning, Executive Vice President and COO of The American Institute for Cancer Research. He spoke on many various topics of great interest. Initiatives the DMA is involved with as they pertain to advancing benefits for members and legislation. How the Internet can impact non profits. How to make sure your offer slices through mailbox "clutter". An hour's worth of ideas seemed like five minutes.

I always like to leave these sessions feeling like I took at least one thing away that I can either use or share with others. This was just one of the many that were noted: If the Hudson Valley DMA, or any other local or regional chapter, organized a special meeting and invited their Congressperson or Senators to the event this would be the best forum to, one on one, give legislators a better understanding of our industry and how many constituents we represent in their own home state. There are enough local DMA members in the HVDMA where sponsorships would be a viable avenue to look at for this type of an event. I thought it was worth a second thought.

Labels: fundraising, HVDMA, legislation, nonprofit

posted by martin stein at 1:18 PM   0 comments

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